Archive for March, 2008


The Homepreneur’s Guide to Successful Marketing

Posted in Ezine articles on March 31st, 2008 by Christine Jalleh – Be the first to comment

Are you a mother with young children? Dream of having a home business but wonder, “How will I get customers when I can’t even leave the house?

The good news is that you can use low cost and creative ways called “guerrilla marketing strategies” to reach your customers.

The great news is that you don’t even need to step out of your home!

Here are some ideas to get you started:

1. TELL THE WORLD
If your home faces a busy street or walkway, a signboard is a good start to advertise your business.

Keep it short and simple – write the name of your business, your product offering and your contact details to a maximum of 15 words.

Like a “Baby on Board” sticker, attach an A5-sized sign to your car’s rear windscreen for an ad on the road. Ensure that you still have a clear, unobstructed view of traffic behind!

Another adspace is your shopping basket – a sign there alerts shoppers and will have them knocking at your door when they need home-baked cakes, alteration services or a traditional massage.

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