Are your emails effective?
Posted in News articles on August 28th, 2009 by Christine Jalleh – 4 CommentsWriting my recent article on “Effective Emails”, I’m struck by this quote from Plato:
“Wise men talk because they have something to say; fools, because they have to say something.”
In today’s click-happy, high-tech world where anyone and everyone has something to say (or blog or Tweet), it’s easy to send out too many messages…and have those messages get lost in the masses.
Are we in danger of doing that sometimes, especially for emails? Yes or no, it’s still good to refer to a checklist just before you hit that that “SEND” button.
As usual, here’s my article in full, which originally appeared in The Star’s “Mind Our English” column on August 19, 2009.
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ACCORDING to technology market research firm, The Radicati Group, an average of 210 e-mails are sent per day with business users sending and receiving about 156 e-mails per day (reported in August 2008).
The majority is spam, which still leaves an average of sixty-plus e-mails flooding your inbox every day.
With 1.3 billion e-mail users worldwide, it isn’t surprising to hear people state: “I’m buried in e-mails at the moment.” Despite this, Dr Sara Radicati, president and CEO of the The Radicati Group, still believes that “e-mail saves time”.
And why not? No matter where you are, no matter what time of the day it is, and no matter what you may be doing, you can still receive and send messages at the click of a mouse to one or thousands within your network.